Slate and Mortar - Video Production for the Higher Education sector

Client: University of Hull

Recruitment Campaign: Find Your Light

Commissioning Agency: Natives Group

Production Company: Slate and Mortar

At Slate and Mortar, we understand how to produce student recruitment video content that resonates; utilising the latest in narrative techniques to produce realistic, genuine content that speaks directly to your audience. Quite simply, it’s our bread and butter.

Whether it’s working specifically with departmental marketing teams to create a suite of course specific UG videos, content directed for the PG recruitment market, videos that illustrate the Clearing process, or even large-scale, multi-agency TV and cinema and online campaigns, Slate and Mortar have vast experience in creating effective, engaging and award-winning recruitment content for the UK and international market.

The needs and objectives of each client vary but through our experience and understanding of the recruitment cycle, we’re able to understand your objectives and ensure that the process and final output is smooth, positive, highly creative and effective. From the very outset, we work with you to ensure that the universities’ overall 'distinctiveness' and brand values are clearly represented so that the target audience fully understands and responds to the ‘offer’ or ‘call-to-action’.

Our detailed knowledge of the HE Comms and Marketing sector means we add significant value to all Film and Video projects that we work on. We also understand that content needs to sit across a variety of channels and platforms, so once a video is signed off, we’ll get the film ready for digital distribution and provide you with a suite of high resolution, social-media friendly, digital files, all at no additional cost.

It is essential that the films we create are not only engaging, creative and produced with high production values, but that it absolutely must convey the precise information that is important to its audience, whoever they might be and wherever they may be on the recruitment cycle.

Thinking about using video or animation for your next student recruitment or social media campaign?

Or even if you’d just like to chat through an idea you may have, we’d love to hear from you.

info@slateandmortar.com
03330 063 246

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